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Route to Market & Supply Chain Blog

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We are passionate about Route to Market and supply chain management and we are delighted to share our thoughts with you. We would like to hear from you too, so please comment on our posts or contact us.

Christmas S&OP 2025: Santa & Opening Presents

FMCG Performance Scorecard: Hiding in plain sight!

Supply Chain: Top 10 Supply Chain faux pas!

FMCG Complexity - A Practical Reduction Guide

FMCG: Your wagging SKU tail is knocking your company off-balance

FMCG Complexity - a stealthy increase in SKU numbers?

Top 10 Benefits of S&OP (Sales & Operational Planning)

FMCG 4Ps: Is everything you do really adding value?

Postman Pat, Postman Pat, Postman Pat & his Supply Chain hat

FMCG S&OP: Special Agent Assignment

Optimising Distributor Performance - Balancing KPIs for Long Term Success

Top Distributor KPIs - Financial, Customer, Process & Growth Metrics Explained

FMCG S&OP: Silo & Obstruction Practises...

FMCG S&OP: From Chaos to Cruise Control

FMCG ABCD Stock Holding: Fast Food Lessons

Define Your Ideal Model Distributor: Key Steps for FMCG Success

FMCG Leaders: How good is your S&OP? Take this test!

Driving Performance Post-Distributor Selection: JBP & JAP

FMCG Drinks: Top 10 Summer Season Smash Hits

Distributor Selection: Mastering the Catalyst Phase

FMCG S&OE: Tackling the Dreaded Month-End Sales Peak

Distributor Selection: Mastering the Blueprint Phase

FMCG Planning - A short history of technology advancement

Distributor Selection - Mastering the Assessment Phase

The A-B-C of Route to Market: A Simple Guide to Finding & Engaging New Distributors

An FMCG CEO’s lament for S&OP

The A-B-C of Route to Market: A Simple Guide to Achieving Success

Cost Savings: Boosting FMCG Bottom Lines

A Marriage of Inconvenience? Service Level Agreements (SLA)

Mastering FMCG Route to Market Execution: 3 Critical Success factors & 1 Top Tip

Time for Action - Confused by FMCG data & information?

Mastering FMCG Route to Market Execution: 3 Steps to Regional & Global Success

Beyond the Buttons: FMCG Supply Chain IT Contingency Planning

Practical Questions FMCG Leaders Should Ask When Reviewing Route to Market Performance?

What are the Critical Success Factors for FMCG Market Entry?

Digital RtM & Supply Chain – 4 Data Points That Will Transform FMCG

3 Steps to Boost FMCG Sales

The Definition of Excellence in FMCG Sales Execution

Future-Proofing the FMCG RtM in 2024: Sidestepping Critical Pitfalls

The Consumer Effect on the FMCG Route to Market Model

When Should We Review Our FMCG RtM Model

5 Actions to Reignite your FMCG RtM & Drive Sales Now

15 Essentials to Drive FMCG Distribution & Execution

How to Mitigate Risk in FMCG Route to Market Change

9 Step Formula to Reinforce Your FMCG Channel and Distribution Strategy

The 8 Step Guide to Drive FMCG Distributor Excellence

Is S&OP Necessary? The Jury Is Out …

Procurement Transformation to Lower Costs - 12 Questions to Ask

The 7 Typical Mistakes Made During UK FMCG Wholesale Market Entry

Understanding Your Interim Management Needs – 3 Key Considerations

Regain Control of Your Product Portfolio

5 Reasons to Consider Refillable PET Bottles in Africa

Now is the Right Time to Restructure Your Distribution Network

10 Key Success Factors for UK Wholesale FMCG Market Entry

Do I really need S&OP? 3 Questions to Answer

3 Ways to Fast Track Distributor Performance in Africa

Route to Market & Supply Chain Interim Management - Top 3 Positions

10 Times You Need Route to Market or Supply Chain Interim Managers

End to End Supply Chain: 7 Top Tips for Action Now!

FMCG Reaching the Consumer Shelf: 4 Frequent Flaws to Avoid

FMCG Transport: 4 Frequent Flaws to Avoid

FMCG Warehousing: 4 Frequent Flaws to Avoid

FMCG Manufacturing: 4 Frequent Flaws to Avoid

Top 6 Critical Success Factors of S&OP in Africa

FMCG Supply Planning: 4 Frequent Flaws to Avoid

FMCG Demand Planning: 4 Frequent Flaws to Avoid

FMCG Sourcing: 4 Frequent Flaws to Avoid

12 Focus Areas for Supply Chain & Route to Market Transformation in Africa

Enabling Rapid Change Across the FMCG Supply Chain

Supply Chain Change – 6 External Factors to Consider

FMCG Leaders Guide: Interactive Enchange Supply Chain House

7 Essential Elements to Drive Change in Your Supply Chain

Top 7 Pitfalls to Avoid in Logistics Outsourcing

Top 10 Producer Benefits of Logistics Outsourcing

Top 10 Supply Chain Activities for 2022

Christmas S&OP: Santa & Opening Presents

Top 10 Benefits of Sales & Operational Planning (S&OP)

Top 10 Tips for FMCG Intensive Care Recovery KPIs

Harness the Best in FMCG Distributor Execution - Part 2 Joint Action Plans

Top 10 Year-end Tips For Your Supply Chain

Top 10 Tips to improve 3PLP inventory control: Avoid stock-shock

Top 7 Pitfalls to AVOID in S&OP

Top Tips to Effective New Product Development in S&OP

Harness the Best in FMCG Distributor Execution - Joint Business Plans

Top 10 Tips for Efficient Manufacturing Response in S&OP

Top 10 Tips to Effective Customer Service in FMCG

Top 10 Tips to Effective RtM & Supply Chain Collaboration

FMCG Essentials to Improve Distributor Sales & RtM Execution

Enchange Supply Chain House - Supply Chain Evaluation

Learn the Fundamentals of FMCG Distributor Financial Health

Top 10 Tips to Effective IT Enablers in S&OP

Top 10 Tips to Effective Behaviours in S&OP

Top 10 Tips to Effective Meetings in S&OP

Top 10 Tips to Effective Sourcing Execution in S&OP

Top 10 Tips to Effective Demand Execution in S&OP

Top 10 Tips to Effective Consensus in S&OP

S&OP:  Flying and S&OP Engagement

Top 10 Tips to Effective Financial Evaluation in S&OP

Top 10 Tips to Effective Supply Planning in S&OP

Top 10 Tips to Effective Demand Planning in S&OP

DRS is Coming soon – Eleven Considerations for FMCG Companies

FMCG Distribution: Producer & Distributor Route Planning Chaos

FMCG Deposit Return Scheme - How to Prepare?

FMCG Supply Chain Language - what do we really mean?

Top 10 Tips to Build a Fully Functioning FMCG S&OP

Supply Chain Communication, Gobbledygook & BS Bingo

Top 10 Tips to Build a Partnership Driven FMCG Sourcing Operation

FMCG Supply Chain Performance Measurement: Del-Boy Style....

7 Building Blocks of FMCG Supply Chain Excellence – Raw Material to Consumer

FMCG Distributor Development – Drive Excellence in Planning and Logistics

Guide to FMCG Supply Chain – Strategy

10 Must Have Pillars for Successful FMCG Distributor Partnerships

Guide to FMCG Supply Chain – HR/People

Guide to FMCG Supply Chain – Digital

FMCG Deposit Return Scheme: An Introduction

Guide to FMCG Supply Chain – Deliver Function

How to Identify Your FMCG Distribution Weaknesses & Strengths

Guide to FMCG Supply Chain – Make Function

The 8 Critical Areas You Must Focus on When Selecting FMCG Distributors

Guide to FMCG Supply Chain – Sourcing Function

Guide to FMCG Supply Chain - Planning Function

Drive FMCG Distributor Performance by First Mastering Your Own RtM Strategy

FMCG Leaders Guide to Supply Chain Excellence

Supply Chain Macbeth S&OP Soliloquy

FMCG Foods Turnaround: A successful S&OP Case Study

Do Spreadsheets Undermine Your  ERP?

The Step-by-Step Guide to Deliver World Class FMCG Distributor Performance

FMCG ERP – how will you cope when yours fails?

Is this a perfect FMCG Supply Chain?

FMCG KPIs: Performance improvement or blame-storming?

FMCG: Supply Chain Spring Clean

The 10 Biggest Challenges Route to Market (RtM) Leaders Face in Managing FMCG Distributors

FMCG: Time to review unnecessary roles and processes

Supply Chains: Post COVID Readiness

Supply Chains: Do you use data or information?

Extended Supply Chain - What do all those initials really mean?

FMCG Complexity Reduction - A Practical Guide

The Pandemic Has Changed Where Consumers Shop – Have You Adapted?

FMCG SKUs: A wagging tail knocks companies off-balance

5 Key Ways To Get Your Route to Market Horses Fit For The Race

FMCG SKU Proliferation: How this negatively affects cost and service

FMCG Forecasting: Ice cream, chocolate & pregnancy…..

9 Step Formula to Bulletproof Your FMCG Channel and Distribution Strategy

Top Ten COVID Intensive Care Recovery KPIs

The Supply Chain Function - What’s That All About?

Route to Market Training Essentials - 10 Key Steps of the Sales Reps Call

Route to Market Roles and Avoiding Square Pegs in Round Holes

Top Ten Supply Chain Improvement Resolutions for 2021

Christmas S&OP - Santa & Opening Presents

Your Guide to Getting the Route to Market Edge in 2021

Covid19 Vaccine Logistics – 3 Essentials for Success

10 Key Focus Areas for Effective FMCG Distributor & Wholesale Management – Part 3

Recognise How the Characteristics of FMCG Wholesalers Differ from Distributors – Part 2

Understand the Key Differences Between FMCG Distributors and Wholesalers – Part 1

10 Points to Consider When Building a Route to Market Centre of Excellence

Some Examples of Total Cost to Serve (TCTS) Models in FMCG Route to Market

How Does Total Cost to Serve (TCTS) Impact the FMCG Route to Market?

Do These 5 Things Now to Strengthen the FMCG Route to Market

Digital in FMCG Route to Market is Much More than an Online Ordering Platform

How to Formulate a Winning Distribution Strategy Fit for the Covid-19 World

Xray Your Route to Market and Uncover the Emerging Trends to Win in a COVID-19 World

Reinforce Your Route to Market During These Unprecedented Times

Manage Your FMCG Distributors Better to Grow Sales in Africa

Localising Global Route to Market Strategy is Essential in Emerging Markets

Can I Build a Winning FMCG Route to Market Strategy on Limited Resources?

How Can We Increase Trade Coverage Through Our Distributors in Africa?

How do FMCG Companies Increase Sales Volume in Africa?

Deliver Route to Market Excellence in Multi Distributor Markets in Africa

Eurovision Song Contest, APO and.........ABBA!

Demand a Culture of Route to Market Excellence Through Outstanding Leadership

Break Down Departmental Silos Through Functional Integration for Route to Market Success

Smash Your Route to Market Targets with Essential Training & Platforms to Capture and Share Success

Improve Your Key Account Management Approach with these Vital Tips for Route to Market Success

Form Lasting Alliances with Key FMCG Customers at Almost Zero Cost, How? - Third Degree Partnerships (3DPs)

Beat the FMCG Competition with an Outstanding Distributor Partnership Programme

How to Master Technology in Route to Market Strategy to Save Resources and Fuel Sales

Realise Route to Market Excellence with a First-Class Trade Incentive Programme

Empowering Sales People with the Right Trade Tool Kit Can be Spectacular

A Crystal-Clear Sales Incentive program is Fundamental to Route to Market Success

The Right Data and Metrics are Vital for FMCG Route to Market Success

Get the Sales Cutting Edge With These Essential Tips on Route to Market Structure

First-Class FMCG Territory Planning is Crucial in RtM Strategy for Sales Growth

Take Ownership of Channel Classification for a Killer Route to Market Strategy

Retail Outlet Classification in RtM Strategy, an Essential Element or a Complete Waste of Time?

How to Build a Competition Slaying FMCG Route to Market Strategy

Essential Competitor Analysis Tips to Improve Route to Market Strategy and Execution in FMCG

Distributor Assessment Essentials to Deliver Sales Growth and Improve RtM Strategy

Your Guide to Consumer & Market Mapping to Improve RtM Strategy for Sales Growth

The FMCG Leaders Guide to Route to Market Strategy & Execution in 20 Steps

Improve Manufacturing Performance with Total Productive Maintenance

Supply Chain, Supply Chain: What’s That All About?

Digital Supply Chain: This is the way, its Analytics!

10 Top Tips to Successful Mergers & Acquisitions (M&A) Integration

FMCG cost savings versus sales & marketing budgets!

FMCG Supply Chains – The most important roles?

10 Top Tips To Tip-Top Customer Service in FMCG, Drinks & Pharma

FMCG Forecasting: Ice Cream, chocolate & pregnancy

FMCG Co-packing and Re-packing Management

FMCG Mergers & Acquisitions - Why acquired brands fail to deliver

FMCG & Pharma: Top 10 Tips for a Tip Top Supply Chain

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