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Route to Market & Supply Chain Blog

Welcome to our blog!

We are passionate about Route to Market and supply chain management and we are delighted to share our thoughts with you. We would like to hear from you too, so please comment on our posts or contact us.

Latest Posts

Do Spreadsheets Undermine Your  ERP?

Dave Jordan Wed, Apr 14, 2021
Despite what you may wish to believe the answer is almost certainly, yes. You have invested heavily in brand new ERP software and a similar investment in some smart, young consultancy people to run the implementation. You will have spent some…

FMCG ERP – how will you cope when yours fails?

Dave Jordan Wed, Apr 07, 2021
The last few months have been remarkably busy on both the business and domestic fronts. COVID 19 and other challenges have ensured there was little time to rest over the Christmas season and 2021 has started off in the same vein. What does the rest…

Is this a perfect FMCG Supply Chain?

Dave Jordan Thu, Apr 01, 2021
I cannot reveal the name of this specific organisation for obvious reasons but their Supply Chain is one very impressive, slick machine. Across the Source, Plan, Make and Deliver SCOR Supply Chain disciplines we see excellence, leading edge systems…

FMCG: Supply Chain Spring Clean

Dave Jordan Wed, Mar 24, 2021
After the viral trials and tribulations of 2020, is the market going to get any better any time soon? Many big-name companies predicted/reported indifferent Q4 results and all offer caution about the continuing "difficult market conditions”. Ok, so…

FMCG: Time to review unnecessary roles and processes

Dave Jordan Wed, Mar 17, 2021
I think we all agree that life will never be the same again after COVID-19 has dealt a stunning blow to humanity. While the horrendous death toll is a modern day calamity, the pandemic provides an unavoidable opportunity to do things differently…

Supply Chains: Post COVID Readiness

Dave Jordan Wed, Mar 10, 2021
Fingers, toes and eyes crossed but it looks like there is some light at the end of the COVID 19 tunnel and it is not a train, hopefully. Getting back to normal is a top of mind desire for everyone but that normal will not be how we operated in 2019.…

Supply Chains: Do you use data or information?

Dave Jordan Wed, Mar 03, 2021
Who coined that irritating term “Big Data”? How did we get there without normal sized data, slightly larger data, chubby data and bordering on big data? People working in or associated with extended Supply Chains may seem obsessed by data yet data…

FMCG Complexity Reduction - A Practical Guide

Dave Jordan Wed, Feb 17, 2021
One of my Top 10 Supply Chain Improvement Resolutions for 2021 referred to SKU complexity and I recently discussed how that complexity negatively affects cost and service. With the discontinuity caused by COVID-19 many CEOs should be looking at…

FMCG SKU Proliferation: How this negatively affects cost and service

Dave Jordan Thu, Feb 04, 2021
Many SKUs sneak onto FMCG price lists when nobody is looking and this is far from facilitating constructive market development. Sales & Marketing colleagues prefer new launches to provide lengthy lists of SKUs; different fragrances, different sizes,…

Top Ten COVID Intensive Care Recovery KPIs

Dave Jordan Thu, Jan 21, 2021
On a daily basis the amount of care we give to the human body is remarkably little. When you are feeling in good shape, the best the body can hope for is a good wash, a brush of the teeth and a slap of moisturiser. What else? Haircut, skin peel and…

The Supply Chain Function - What’s That All About?

Dave Jordan Thu, Jan 14, 2021
Ok, I admit it, I started my career as an R&D scientist-type developing FMCG products for the European and Middle Eastern markets. I was actually using my chemistry qualification in industry, which is an opportunity not everyone receives after…

Christmas S&OP - Santa & Opening Presents

Dave Jordan Fri, Dec 18, 2020
Well, what a year it has been. As 2020 stutters and stumbles to the end we all need to think about how our Supply Chains will operate in 2021 and beyond. Just like those old school photographs, your steady-state, stable 2018 set-up has gone and will…

Covid19 Vaccine Logistics – 3 Essentials for Success

Michael Thompson Tue, Dec 08, 2020
Now that one of the new Covid19 vaccines (Pfizer BioNTech's mRNA vaccine) has been approved by a regulatory authority (UK's MHRA on 2 December 2020), attention turns to how to vaccinate the UK and the world. It is important not to underestimate the…

How Does Total Cost to Serve (TCTS) Impact the FMCG Route to Market?

Ross Marie Fri, Aug 28, 2020
Understanding the Total Cost to Serve our customers is an essential element to any Route to Market (RtM) Strategy. As FMCG professionals, we need to understand how much it costs us to service our customers. It is also not as simple as it sounds. Why…

Eurovision Song Contest, APO and.........ABBA!

Dave Jordan Fri, May 17, 2019
There are many ways to link all the different planning activities in your FMCG/Pharma company. This could be done with one single tool like the SAP Advanced Planning Optimiser or a host of other tools and packages.  As with all IT you need to know…