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Route to Market & Supply Chain Blog

Welcome to our blog!

We are passionate about Route to Market and supply chain management and we are delighted to share our thoughts with you. We would like to hear from you too, so please comment on our posts or contact us.

Latest Posts

Localising Global Route to Market Strategy is Essential in Emerging Markets

Ross Marie Fri, Nov 08, 2019
Before we even begin to look at how to develop Route to Market (RtM) strategies and execution plans for Fast Moving Consumer Goods Companies (FMCG) in emerging markets like Africa, we need to understand and remind ourselves of a few basic principles…

Beat the FMCG Competition with an Outstanding Distributor Partnership Programme

Ross Marie Fri, Jan 18, 2019
A Distributor Partnership Programme, if designed and implemented correctly, can be one of the most powerful tools in the Route to Market (RtM) armory for delivering sales growth. A Distributor Partnership Programme sets out which individual…

10 Top Tips To Tip-Top Customer Service in FMCG, Drinks & Pharma

Dave Jordan Mon, Aug 06, 2018
Do FMCG, Drinks & Pharma Companies delude themselves on Customer Service? I think some may well be doing this and may or may not know it! Whatever service related KPI you measure, the KPI is designed to asses how you are performing both internally…

FMCG Co-packing and Re-packing Management

Dave Jordan Mon, Jul 30, 2018
Whether you call it co-packing or re-packing this involves the further manipulation of a previously finished and complete SKU. Look around the shelves and the evidence of extra expense and work is displayed by special stickers, multi-packs and…

Manage Supply Chain Expectations with Service Level Agreements (SLA)

Dave Jordan Wed, Jul 11, 2018
If you do not specifically agree on what is expected between two parties before you start a relationship then anything and everything but success is likely. You buy a new car and you get a contract that tells you what is covered by the guarantee and…

Supply Chains - Whats do all those initialisms mean?

Dave Jordan Wed, Jun 27, 2018
Like many business functions Supply Chains use multiple initials and/or acronyms to describe various tasks they manage on a daily basis. Those not familiar with SC-speak will often sit bemused in meetings as various initials are quoted and debated…

7 Top Tips for Spare Parts Management in Factories

Dave Jordan Mon, Jun 04, 2018
Well, I find it strange anyway. Some very large companies spend countless hours and cash in finding and securing a third party logistic provider (3PLP) to take great care of their finished goods assets. The performance of the chosen 3PLP is then…

Santa & Opening Presents - Christmas S&OP For Parents

Dave Jordan Fri, Dec 15, 2017
“Dashing through the snow In a one horse open sleigh…” How many of you started to sing then? Yes, the festive period is fast approaching and the biggest and best supply chain in the world is almost ready to activate. This is always the most…

Relieve your FMCG pain - secure Interim Supply Chain Support

Dave Jordan Wed, May 10, 2017
I know you are busy. Not enough hours in the day. Deadlines rapidly approaching. Your children call you Uncle Dad or Auntie Mum. Before the stress takes its inevitable toll think about relieving the pressure without adding to head count. Why s…

Supply Chains – A second look: What do all those initials really mean?

Dave Jordan Wed, Feb 08, 2017
In common with many business functions Supply Chains adopt multiple initials and/or acronyms to describe various tasks and processes they manage on a daily basis. Those not familiar with SC-speak will often sit bemused as various initials are quoted…

Santa & Opening Presents - S&OP is Invaluable at Christmas

Dave Jordan Fri, Dec 09, 2016
“Dashing through the snow In a one horse open sleigh…” How many of you started to sing then? Yes, the festive period is fast approaching and the biggest and best Supply Chain in the world is almost ready to activate. This is always the most…

FMCG CEE Logistics; Transport, Trucks and Yorkie Bars

Dave Jordan Wed, Oct 21, 2015
“I like trucking, I like trucking, I like trucking and I like to truck.” Those of you who have not been on this planet very long and people who like hedgehogs will not be familiar with this Not The 9 O’clock News sketch from 1970’s UK TV. In short,…

FMCG: Will retailing the Amazon way see off the discounters?

Dave Jordan Wed, Oct 14, 2015
Romania has not yet bought into online FMCG supermarket retailing in a big way. There have been some trials, tribulations and a few errors but online retailing here is this nothing like on the scale seen in UK, for example. As a tourist in…

FMCG:Top 10 Smash Hits of Warehousing & Logistics

Dave Jordan Wed, May 20, 2015
Hello pop pickers, here is this weeks’ top 10 smash hits in this important but often forgotten part of the FMCG Supply Chain. At number 10 is All Systems Go by Donna Summer – Do not cut costs on your Warehouse Management System (WMS) and avoid any…

FMCG: New Top Ten Supply Chain Improvement Resolutions for 2015

Dave Jordan Wed, Jan 07, 2015
Insanity: doing the same thing over and over again and expecting different results. Albert Einstein How many of you will be reaching for an electric cigarette or giving up smoking altogether for the New Year?  How long will it be before visits to…