Route to Market & Supply Chain Blog

A little bit of fun this week after the dreary focus on the UK General Election and England performances. Here comes the world's greatest drink sales guy! Summer is here and drinks producers across the globe will be battling for an increased share…

Too Little Too Late? Imagine Manchester City needing to score 5 goals in the last match of the season to win the English Premier League yet they do not start attacking with any intent until the 80th minute. Or the England cricket team needing to…

Cost saving klaxon alert!!!!!!! Picture the scene in many an FMCG boardroom. A terse note has arrived from the suits at HQ telling the boss to urgently reduce costs as the H1 or year-end result is not going to look pretty. Why do all the board…

If you do not specifically agree on what is expected between two parties before you start a relationship then anything and everything but success is likely. Would you buy a used car from a politician? You buy a new car and you get a contract that…

Who coined that irritating term “Big Data”? How did we get there without normal sized data, slightly larger data, large data and bordering on big data? People working in or associated with extended Supply Chains may seem obsessed by data yet data…

Route to Market (RtM) Execution in a single market presents one set of challenges. RtM Execution in multiple markets is an altogether different proposition. Why? Because as a regional or global player, you need consistency of approach with your RTM…

Despite several attempts and how hard I tried; I was never able to program the VHS tape recorder. I ended up with the end of Match of the Day or whatever was on BBC2 when I wanted the show on BBC1. Many times I recorded absolutely nothing; just…

A few months ago, I hurt my knee whilst running. It was a rather tame event but my knee was clearly injured. Failing to heal over the next few days I decided to visit an Osteopath who specialises in sports injuries. He informed me that I had an…

How do we take a Sales or RtM Strategy (Plan) and transform it to Operational Execution? This is a question we are often asked, and one that many are facing right now. We are at the start of a new year; we have some grand sales and distribution…

Inevitably things don’t always go to plan, and no one can predict everything and the UK Wholesale Market is no different, in fact giving its scale and variety, you should expect bumps in the road. It is then about how you react and adapt, but…

My first observation is what do You as a supplier mean by UK Wholesale, two short words but a lot to unpick – being structured is key and understanding where you want focus, what that means and where you have the right to win is critical. Who is…

In the Four Frequent Flaws series we have looked at the entire supply chain right up to the consumer shelf, i.e. the Enchange 6-Part Model. What can go wrong, what can go right, what can I change quickly? FMCG CEOs are asking what they can do now…

Nearly there! The last step of the Enchange 6-part model when you finally get your product on the shelf. Actually, you do not do it yourself but you rely on Shane from the retailer back of store. How can you ensure Shane does an excellent job? We…

Need a change in your supply chain performance now? One of the problems faced by senior leaders seeking performance improvement is that it all seems to take far too long. While transformational structural changes cannot be rushed, there are several…

The Enchange Supply Chain House is available for those wishing to embark on a structured, journey towards Supply Chain excellence. What about those companies who need change now with no time to waste? What can they do to effect meaningful change…