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Route to Market & Supply Chain Blog

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We are passionate about Route to Market and supply chain management and we are delighted to share our thoughts with you. We would like to hear from you too, so please comment on our posts or contact us.

Supply Chain Blog Enchange Oscars - and the Winner is...

Michael Thompson Tue, Mar 08, 2011
Lest we were caught up in the furore of the Hollywood version, it is now time to announce the winners of the inaugural Enchange Supply Chain Blog Oscars. Without further ado: Best Route to Market Blog – goes to Evaluate your FMCG Route to Market…

FMCG International Key Accounts (IKA) and Traditional Trade (TT)

Dave Jordan Tue, Jan 18, 2011
I regularly see headlines about how much the IKA sector has suffered in the recession. Expansion plans curtailed; fewer stores opening; CEE not a boom town now etc etc. The ongoing recession has delayed the onward march of the IKA and I think that…

7 Reasons for Securing an Interim Supply Chain Manager in CEE

Dave Jordan Tue, Dec 14, 2010
The recession rumbles on and on and on. Greece, then Ireland; who is next in line for a heavy duty IMF/EU bale out? Should Spain become the next country to hit the financial wall that would send a few shock waves around Europe. So why is Interim…

7 Steps to destock FMCG Distributors in CEE

Dave Jordan Tue, Nov 09, 2010
Yes, it is difficult. You have already "sold" the stock and paid out and received sales bonuses based on sales targets. The fact is that although the stock may have left your books it has not really been sold. The ownership of the goods has changed…

Where Have All The Pallets Gone? FMCG/Pharma Warehousing Capacity

Dave Jordan Wed, Oct 20, 2010
If you suffer from agoraphobia you should avoid visiting FMCG/ Pharmaceutical warehouses in CEE. Pre the banking and financial melt-down you would struggle to find any available space and certainly not in significant workable quantities. Not too…

Selling via FMCG/Drinks Distributors in CEE: That’s easy, isn’t it?

Dave Jordan Mon, Sep 20, 2010
No. If this was true there would be no space on the beach as it would be full of CEE Producer Sales Directors. Leave the Marketing guys to enjoy the beach. Does your Distributor have a clear understanding of their potential universe? Small…

Romania Route To Market (RTM) : Relationships Matter

Dave Jordan Mon, Sep 20, 2010
There are many reasons why all sorts of relationships fail even after several years of partnership. Boredom, infidelity, money problems etc, etc but look at it a different way and consider what is it that makes relationships last and prosper? Photo…

Manage Distributor/Route To Market (RTM) Networks:The Full Package!

Dave Jordan Thu, Sep 09, 2010
As the recession struggles on and governments continue to drip feed “corrections “ into national economies, e.g. VAT rises 19-24%, FMCG markets are spluttering. Discretionary spending is under tremendous pressure and items previously seen as simple…

Romania Route To Market (RTM): Your Demand Or My Target?

Dave Jordan Thu, Sep 09, 2010
"Yes, I know what you said you could sell but this is my target!" An all too familiar "demand discussion" between Producer Sales Rep and Distributor Manager. The Producer may operate a tight S&OP process but this commonly falls flat on its face with…

FMCG Inventory/Stock Levels can cause chaos in your company

Dave Jordan Wed, Sep 01, 2010
If you seek to run a slick Supply Chain you should aim to have your key sku’s in one place where they are easy to find. These 3 insights into holding too much inventory are now in one place. Why it happens How to avoid Solutions Do you agree? If I…

FMCG/Pharma S&OP; a healthy obsession?

Christian Cusworth Tue, Aug 24, 2010
Reading through commentary and professional opinion on the subject of S&OP, best practice processes, its alignment to ERP etc, it’s pretty clear that raving about the importance of embedding S&OP will always grab popular support and light applause.…

A gift from the FMCG Drinks Distribution Agony Aunt

Dave Jordan Fri, Jul 30, 2010
Dear Frustrated of FMCG Drinks, Thank you for your letter, which was a delight to read. Believe me; you are not alone in having such feelings and concerns. There is nothing worse than seeing the world’s greatest drinks salesman shining downand not…

S&OP Regional/Global Critical Success Factors:"We are communicating"

Christian Cusworth Fri, Jul 23, 2010
This week’s success factors cover the areas of organisation and people when developing S&OP. Some time ago the president of a major CEE trading group summarised the outcomes of a business wide S&OP implementation in three words “we are…

7 Ways to avoid overstocking FMCG distributors in CEE

Dave Jordan Wed, Jun 09, 2010
This is relatively easy but it requires rigour and discipline plus top-down leadership ideally through a harmonious S&OP process. Month, quarter and year-end push. -- Run your business on one set of numbers agreed at Board level and ensure NOBODY…

7 Deadly Sins: Why FMCG Distributors are Overstocked in CEE

Dave Jordan Fri, Jun 04, 2010
Make no mistake Mr. Producer, YOU put the stock there, oh yes you did! Distributors don't buy stock for a laugh and a giggle. Excess stock blocks up their warehouses and locks up their cash. Month, quarter and year-end push. "Targets have to be met…

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