---
title: RtM & Supply Chain Blog  (41)
description: Enchange is an international supply chain & RtM consultancy. Learn more about our 20 Step to RtM Excellence methodology and find useful resources to improve your supply chain operations. (41)
image: //supplychain.enchange.com/Portals/85647/images/S&OP%20teamwork%20and%20sales%20forecasting-resized-600.JPG
---

[Login](https://www.enchange.com/login/)

- <https://www.facebook.com/138410649520566>
- <https://twitter.com/improvesc>
- <https://www.linkedin.com/company/enchange>
- <https://supplychain.enchange.com>

[![Enchange](https://supplychain.enchange.com/hubfs/Enchange_October2019/Image/logo.png)](https://www.enchange.com/)

# Route to Market & Supply Chain Blog

Welcome to our blog!

We are passionate about Route to Market and supply chain management and we are delighted to share our thoughts with you. We would like to hear from you too, so please comment on our posts or [**contact us**](https://www.enchange.com/contact-us/).

## [Yes, you can work in an FMCG Supply Chain and have a sense of humour](https://supplychain.enchange.com/bid/35253/Yes-you-can-work-in-an-FMCG-Supply-Chain-and-have-a-sense-of-humour)

 Dave Jordan Mon, Jan 24, 2011

 Frankly, if you do not have a sense of humour you will be lost in the Supply Chain. Seldom recognised, under paid, under graded, under stress and most of all, misunderstood. The only real fun is reading the sales force accuracy figures and the…

## [FMCG International Key Accounts (IKA) and Traditional Trade (TT)](https://supplychain.enchange.com/bid/35167/fmcg-international-key-accounts-ika-and-traditional-trade-tt)

 Dave Jordan Tue, Jan 18, 2011

 I regularly see headlines about how much the IKA sector has suffered in the recession. Expansion plans curtailed; fewer stores opening; CEE not a boom town now etc etc. The ongoing recession has delayed the onward march of the IKA and I think that…

## [Top 10 Signs Your Route To Market Distribution Programme Worked!](https://supplychain.enchange.com/bid/35120/Top-10-Signs-Your-Route-To-Market-Distribution-Programme-Worked)

 Dave Jordan Fri, Jan 14, 2011

 So you evaluated your distribution network and wait to see the promised results? What changed? You are selling more volume - no, not sales in but real Sales Out – and your bottom line looks far healthier. Your Distributors bring well thought-out and…

## [What has S&OP ever done for us? The role of the CEO](https://supplychain.enchange.com/bid/34102/What-has-S-OP-ever-done-for-us-The-role-of-the-CEO)

 Michael Thompson Tue, Jan 04, 2011

 We have started a debate about S&OP - “What has S&OP ever done for us?”. Our protagonists are REGINALD, the CEO of a multinational FMCG company and JACEK the new Head of Supply Chain Development at the same company. Both do not believe that S&OP is…

## [To S&OP or not to S&OP - That is the question](https://supplychain.enchange.com/bid/34101/To-S-OP-or-not-to-S-OP-That-is-the-question)

 Michael Thompson Wed, Dec 22, 2010

 Our mailbag is expanding ... Sire To S&OP or not to S&OP: That is the question: Whether ‘tis nobler in the mind to suffer The claims and errors of outrageous sales forecasts Or to make plans against a sea of market uncertainties, And by opposing end…

## [Exactly What Does An FMCG RTM Distribution Assessment Deliver?](https://supplychain.enchange.com/bid/34247/Exactly-What-Does-An-FMCG-RTM-Distribution-Assessment-Deliver)

 Dave Jordan Tue, Dec 21, 2010

 In the past week I have met two Sales Directors from blue-chip FMCG companies to discuss an assessment review of their RTM network. Surprisingly, neither Director was interested and gave a remarkably aligned reason for this rejection. “All this does…

## [What has S&OP ever done for us? A great deal actually ...](https://supplychain.enchange.com/bid/34100/What-has-S-OP-ever-done-for-us-A-great-deal-actually)

 Michael Thompson Fri, Dec 17, 2010

 From Monty Python to S&OP via integrated supply chain planning to forecasting and related issues, and a conclusion shared by our two protagonists that S&OP is not really necessary, we received the following in our mailbag ... Dear Mike, I have been…

## [7 Reasons for Securing an Interim Supply Chain Manager in CEE](https://supplychain.enchange.com/bid/33722/7-Reasons-for-Securing-an-Interim-Supply-Chain-Manager-in-CEE)

 Dave Jordan Tue, Dec 14, 2010

 The recession rumbles on and on and on. Greece, then Ireland; who is next in line for a heavy duty IMF/EU bale out? Should Spain become the next country to hit the financial wall that would send a few shock waves around Europe. So why is Interim…

## [Santa & Opening Presents - S&OP Putting the Elves in their place](https://supplychain.enchange.com/bid/33816/Santa-Opening-Presents-S-OP-Putting-the-Elves-in-their-place)

 Dave Jordan Mon, Dec 13, 2010

 Dear Mr. K Ite, Thank you for your very short note highlighting some minor points; I can see you are a little aggrieved. On behalf of Santa I will attempt to minimise your apparent unease with the S&OP process in the context of the small print in…

## [Santa & Opening Presents, S&OP the Elves Respond](https://supplychain.enchange.com/bid/33700/Santa-Opening-Presents-S-OP-the-Elves-Respond)

 Michael Thompson Thu, Dec 09, 2010

 Dear Santa, I refer to the recent blog article, "Santa & Opening Presents; Why S&OP is Invaluable at Christmas". As I mentioned in the consultation process just prior to S&OP implementation, I was prepared on behalf of our members to support the…

## [Is S&OP Really Necessary? Forecasting & Supply Chain Responsiveness](https://supplychain.enchange.com/bid/33656/Is-S-OP-Really-Necessary-Forecasting-Supply-Chain-Responsiveness)

 Michael Thompson Wed, Dec 08, 2010

 Last time we started a debate entitled “Is S&OP really necessary?”. Our protagonists are REGINALD, the CEO of a multinational FMCG company and JACEK the new Head of Supply Chain Development at the same company.Both do not believe that S&OP is really…

## [Santa & Opening Presents - Why S&OP is Invaluable at Christmas](https://supplychain.enchange.com/bid/33597/Santa-Opening-Presents-Why-S-OP-is-Invaluable-at-Christmas)

 Dave Jordan Mon, Dec 06, 2010

 “Dashing through the snow In a one horse open sleigh…” How many of you actually started to sing then? Yes, the festive period is fast approaching and the biggest and best Supply Chain in the world is almost ready to activate. There is no way Santa…

## [The Role of Integrated Supply Chain Planning](https://supplychain.enchange.com/bid/33453/The-Role-of-Integrated-Supply-Chain-Planning)

 Michael Thompson Thu, Dec 02, 2010

 Having met the protagonists, let’s see if S&OP is really necessary. First, let’s remind ourselves of the players: REGINALD is CEO of a multinational FMCG company.He does not believe that S&OP is necessary for his business and expressed his views in…

## [Supply Chain, What’s That All About?](https://supplychain.enchange.com/bid/33408/Supply-Chain-What-s-That-All-About)

 Dave Jordan Wed, Dec 01, 2010

 Ok, I will admit to something. I started my career as an R&D type who helped bring FMCG products to the market. Nobody really knew how a product made the transition from bench top and pilot plant testing to the supermarket shelves. Somebody must…

## [Is S&OP Really Necessary? Integrated Supply Chain Planning](https://supplychain.enchange.com/bid/33409/Is-S-OP-Really-Necessary-Integrated-Supply-Chain-Planning)

 Michael Thompson Tue, Nov 30, 2010

 From Monty Python to S&OP and integrated supply chain planning in one blog. The next instalment .... Dear Mike I thought that you were joking when you said my email would make a great series of articles about integrated supply chain planning.…

[Previous](https://supplychain.enchange.com/page/40) [All posts](https://supplychain.enchange.com/all) [Next](https://supplychain.enchange.com/page/42)

### Subscribe Here!

[![awrad](https://supplychain.enchange.com/hubfs/Enchange_October2019/Image/Supply-Chain-transparent_216px.png)](http://blog.feedspot.com/supply_chain_blogs/)

### Connect with Enchange Online

<https://supplychain.enchange.com/rss.xml> <https://www.facebook.com/138410649520566> <https://twitter.com/ImproveSC>

### Browse by Topic

- [Dave Jordan (432)](https://supplychain.enchange.com/topic/dave-jordan)
- [FMCG (386)](https://supplychain.enchange.com/topic/fmcg)
- [Supply Chain (249)](https://supplychain.enchange.com/topic/supply-chain)
- [S&OP (226)](https://supplychain.enchange.com/topic/sop)
- [Route to Market (202)](https://supplychain.enchange.com/topic/route-to-market)
- [Forecasting & Demand Planning (177)](https://supplychain.enchange.com/topic/forecasting-demand-planning)
- [Performance Improvement (175)](https://supplychain.enchange.com/topic/performance-improvement)
- [Distribution (141)](https://supplychain.enchange.com/topic/distribution)
- [Traditional Trade (114)](https://supplychain.enchange.com/topic/traditional-trade)
- [Sales (112)](https://supplychain.enchange.com/topic/sales)
- [CEO (111)](https://supplychain.enchange.com/topic/ceo)
- [Inventory Management & Stock Control (105)](https://supplychain.enchange.com/topic/inventory-management-stock-control)
- [Humour (94)](https://supplychain.enchange.com/topic/humour)
- [Brewing & Beverages (88)](https://supplychain.enchange.com/topic/brewing-beverages)
- [Michael Thompson (88)](https://supplychain.enchange.com/topic/michael-thompson)
- [Pharma (84)](https://supplychain.enchange.com/topic/pharma)
- [RTM Assessment Tool (83)](https://supplychain.enchange.com/topic/rtm-assessment-tool)
- [RTM (77)](https://supplychain.enchange.com/topic/rtm)
- [RtM Strategy (74)](https://supplychain.enchange.com/topic/rtm-strategy)
- [Logistics Management (71)](https://supplychain.enchange.com/topic/logistics-management)
- [CEE (67)](https://supplychain.enchange.com/topic/cee)
- [Ross Marie (64)](https://supplychain.enchange.com/topic/ross-marie)
- [20 Steps to RtM Excellence (63)](https://supplychain.enchange.com/topic/20-steps-to-rtm-excellence)
- [Customer service (63)](https://supplychain.enchange.com/topic/customer-service)
- [KPI (61)](https://supplychain.enchange.com/topic/kpi)
- [SKU (57)](https://supplychain.enchange.com/topic/sku)
- [Logistics Service Provider (48)](https://supplychain.enchange.com/topic/logistics-service-provider)
- [Cost Reduction (37)](https://supplychain.enchange.com/topic/cost-reduction)
- [Retail (37)](https://supplychain.enchange.com/topic/retail)
- [Supply Chain House (36)](https://supplychain.enchange.com/topic/supply-chain-house)
- [supply chain excellence (35)](https://supplychain.enchange.com/topic/supply-chain-excellence)
- [Doing Business in Africa (31)](https://supplychain.enchange.com/topic/doing-business-in-africa)
- [ERP/SAP (30)](https://supplychain.enchange.com/topic/erp-sap)
- [Supply Chain Analytics (30)](https://supplychain.enchange.com/topic/supply-chain-analytics)
- [Christmas (28)](https://supplychain.enchange.com/topic/christmas)
- [Integrated Business Planning (28)](https://supplychain.enchange.com/topic/integrated-business-planning)
- [The ABC of RtM (27)](https://supplychain.enchange.com/topic/the-abc-of-rtm)
- [Interim Management (22)](https://supplychain.enchange.com/topic/interim-management)
- [Promotions (22)](https://supplychain.enchange.com/topic/promotions)
- [Manufacturing Footprint (18)](https://supplychain.enchange.com/topic/manufacturing-footprint)
- [IT (12)](https://supplychain.enchange.com/topic/it)
- [3PL (10)](https://supplychain.enchange.com/topic/3pl)
- [Information (10)](https://supplychain.enchange.com/topic/information)
- [Order to Cash (10)](https://supplychain.enchange.com/topic/order-to-cash)
- [Logistica Management (9)](https://supplychain.enchange.com/topic/logistica-management)
- [Mergers & Acquisitions (9)](https://supplychain.enchange.com/topic/mergers-acquisitions)
- [Telecoms (9)](https://supplychain.enchange.com/topic/telecoms)
- [4PL (6)](https://supplychain.enchange.com/topic/4pl)
- [Compliance (6)](https://supplychain.enchange.com/topic/compliance)
- [ERP (6)](https://supplychain.enchange.com/topic/erp)
- [Transportation (6)](https://supplychain.enchange.com/topic/transportation)
- [3PLP (5)](https://supplychain.enchange.com/topic/3plp)
- [Communication (5)](https://supplychain.enchange.com/topic/communication)
- [Sourcing (5)](https://supplychain.enchange.com/topic/sourcing)
- [Keith Marshall (4)](https://supplychain.enchange.com/topic/keith-marshall)
- [Outsourcing (4)](https://supplychain.enchange.com/topic/outsourcing)
- [Spare Parts (4)](https://supplychain.enchange.com/topic/spare-parts)
- [Stefan Cucu (4)](https://supplychain.enchange.com/topic/stefan-cucu)
- [Vietnam (4)](https://supplychain.enchange.com/topic/vietnam)
- [covid19 (4)](https://supplychain.enchange.com/topic/covid19)
- [Balanced Scorecard (3)](https://supplychain.enchange.com/topic/balanced-scorecard)
- [DIY (3)](https://supplychain.enchange.com/topic/diy)
- [DRS (3)](https://supplychain.enchange.com/topic/drs)
- [Digital (3)](https://supplychain.enchange.com/topic/digital)
- [Production Planning (3)](https://supplychain.enchange.com/topic/production-planning)
- [Ratib Ratib (3)](https://supplychain.enchange.com/topic/ratib-ratib)
- [Recovery (3)](https://supplychain.enchange.com/topic/recovery)
- [SUPPLY PLANNING (3)](https://supplychain.enchange.com/topic/supply-planning)
- [Andy Dixon (2)](https://supplychain.enchange.com/topic/andy-dixon)
- [IBP (2)](https://supplychain.enchange.com/topic/ibp)
- [Low Carbon (2)](https://supplychain.enchange.com/topic/low-carbon)
- [Planning (2)](https://supplychain.enchange.com/topic/planning)
- [Private Equity (2)](https://supplychain.enchange.com/topic/private-equity)
- [Supply Chain Strategy (2)](https://supplychain.enchange.com/topic/supply-chain-strategy)
- [WMS (2)](https://supplychain.enchange.com/topic/wms)
- [Warehousing (2)](https://supplychain.enchange.com/topic/warehousing)
- [Wholesale (2)](https://supplychain.enchange.com/topic/wholesale)
- [Agrochemicals (1)](https://supplychain.enchange.com/topic/agrochemicals)
- [Aristide Kouame (1)](https://supplychain.enchange.com/topic/aristide-kouame)
- [CONSULTING (1)](https://supplychain.enchange.com/topic/consulting)
- [Deposit Recovery Scheme (1)](https://supplychain.enchange.com/topic/deposit-recovery-scheme)
- [Dianna Vorpagel (1)](https://supplychain.enchange.com/topic/dianna-vorpagel)
- [Dumisani Siziba (1)](https://supplychain.enchange.com/topic/dumisani-siziba)
- [Food (1)](https://supplychain.enchange.com/topic/food)
- [HR (1)](https://supplychain.enchange.com/topic/hr)
- [INNOVATION (1)](https://supplychain.enchange.com/topic/innovation)
- [Make (1)](https://supplychain.enchange.com/topic/make)
- [Manufacturing (1)](https://supplychain.enchange.com/topic/manufacturing)
- [Refillable PET (1)](https://supplychain.enchange.com/topic/refillable-pet)
- [Scheduling (1)](https://supplychain.enchange.com/topic/scheduling)
- [WASTE (1)](https://supplychain.enchange.com/topic/waste)
- [finance (1)](https://supplychain.enchange.com/topic/finance)
- [procurement (1)](https://supplychain.enchange.com/topic/procurement)

[See all](https://supplychain.enchange.com/page/41#)

Enchange Registered office: 2 Piries Place, Horsham, West Sussex, RH12 1EH, UK.   Enchange Limited is a company registered in England and Wales with company number 2862912.  Enchange VAT number: 528 7834 08    
                                                                                

©2019 Enchange Ltd. All rights reserved [Privacy Policy](https://www.enchange.com/privacy-policy) [Cookies](https://www.enchange.com/cookie-policy/)