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Route to Market & Supply Chain Blog

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We are passionate about Route to Market and supply chain management and we are delighted to share our thoughts with you. We would like to hear from you too, so please comment on our posts or contact us.

Balanced Scorecard KPIs: Keeping Track of Business Performance 

Dave Jordan Thu, Mar 29, 2018
How do you keep track of Supply Chain performance within your FMCG, Brewing or Pharmaceutical business? You do, don’t you? If you are not measuring any KPIs then perhaps you should stop here, read this KPI piece and then pop back and carry on. You…

FMCG Supply Chain dates to remember: Advanced Planning

Dave Jordan Wed, Jan 31, 2018
February is here but blink and you will miss it as it is not a leap year. You cannot change January performance and February should be quite firm by now, so you need to be looking further ahead in your S&OP. Much further ahead. What is coming soon…

Your FMCG Supply Chain: The end of January is nigh!

Dave Jordan Wed, Jan 24, 2018
Where has that first post-holiday month gone? Suddenly it’s the 24th of January and there are only 7 calendar days and 5 working days until you close the month. Adopt panic stations despite what Corporal Jones of Dad’s Army would say. Are you ahead…

FMCG Supply Chain: What is your 2018 Planning Priority?

Dave Jordan Wed, Jan 17, 2018
We already find ourselves at 17th January so not many days left to ensure your monthly top and bottom lines are on target. Good luck with that if your business (& body!) is only just shaking off the holiday excesses. What is top of mind? The sagging…

Your FMCG Supply Chain in 2018: 5 Problematic Predictions

Dave Jordan Wed, Jan 10, 2018
Chris Rea has finally found the correct turn off, a lot of people in Africa still don’t know its Christmas and the novelty Santa toilet seat cover is back in the box. Oh, and chocolate Easter eggs are in the shops 4 months in advance. Christmas and…

FMCG Noddy Holder & Slade Implement S&OP

Dave Jordan Tue, Dec 19, 2017
Christmas is coming around faster than ever and who better than Noddy Holder and Slade to celebrate Sales & Operational Planning (S&OP). This festive song has been heard at Christmas every year since 1973! If you have been living in a cave on a…

CEO FMCG Letter to Santa Claus (aka Father Christmas) 2017

Dave Jordan Sun, Dec 17, 2017
Dear Father Christmas,, I have been a very good FMCG CEO this year, I promise. If you want, you can check with my colleagues and shareholders. They know how good I have been this year. Apart from the out of stocks of course, oh and the little…

Santa & Opening Presents - Christmas S&OP For Parents

Dave Jordan Fri, Dec 15, 2017
“Dashing through the snow In a one horse open sleigh…” How many of you started to sing then? Yes, the festive period is fast approaching and the biggest and best supply chain in the world is almost ready to activate. This is always the most…

An FMCG Distributor Is For Life & Not Just For Christmas

Dave Jordan Thu, Dec 14, 2017
Ok, so you are unlikley to see this on a car bumper sticker but FMCG Distributors will have a significant impact on your sales performance, probably your variable pay bonus and therefore your CEO aspirations! How have you treated your Distributors…

FMCG Year-end 2017: Distributors overstocked?

Dave Jordan Thu, Nov 30, 2017
How is 2017 going so far? Are you in cruise control or is your business chaos central? Be honest now! The last quarter of the year is always difficult to manage in order to achieve 2017 results without negatively impacting 2018. When your business…

FMCG Trade Loading & 4th Quarter Challenges - deja vue all over again!

Dave Jordan Mon, Nov 27, 2017
Some things never change and FMCG 4th Quarter challenges certainly do not. The same challenges are clearly present and what is astonishing is that some companies are still making short term, expensive efforts to “make the sales numbers”. I don't…

FMCG SKU Proliferation: You DON'T need lost sales in Q4

Dave Jordan Mon, Nov 13, 2017
Extra SKUs sneak onto price lists when nobody is looking. Sales & Marketing colleagues prefer new launches with lengthy SKU lists different flavours, different sizes, different colours, new packaging etc. How many shelf facings do they want? How do…

Supply Chains – A second look: What do all those initials really mean?

Dave Jordan Wed, Feb 08, 2017
In common with many business functions Supply Chains adopt multiple initials and/or acronyms to describe various tasks and processes they manage on a daily basis. Those not familiar with SC-speak will often sit bemused as various initials are quoted…

FMCG Planning: If you like chocolate, now is the time!

Dave Jordan Wed, Jan 11, 2017
Overeaten chocolate during the holidays but still want some more? Get yourself and a large blue IKEA bag down to your local supermarket as chocolate is heavily discounted. Easter is not far away this year so why not save a little cash and stock up…

An FMCG Distributor Is For Life: Not Just For Christmas

Dave Jordan Wed, Dec 21, 2016
Ok, so you are unlikley to see this on a car bumper sticker but FMCG Distributors will have a significant impact on your sales performance, probably your variable pay bonus and therefore your CEO aspirations! How have you treated your Distributors…

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