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Route to Market & Supply Chain Blog

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We are passionate about Route to Market and supply chain management and we are delighted to share our thoughts with you. We would like to hear from you too, so please comment on our posts or contact us.

FMCG Supply Chain Language; What do we really mean?

Dave Jordan Wed, Mar 18, 2015
If you are honest you have probably sat bored in an airport lounge waiting for your inevitably delayed flight and listened in on a conversation. Go on, admit it! If the discussion topic is not one with which you are familiar it can be as if you are…

FMCG: 7 Reasons to engage an Interim Supply Chain Manager

Dave Jordan Wed, Mar 11, 2015
The global recession rumbles on and on and on like Coronation Street – which will end first? Once again it is Greece holding out a cap for another IMF/EU bale out? Spain and others remain on the brink and France/Germany seem to be keeping their own…

FMCG Supply Chain Consultants: A lot of Fiction & 1 Fact!

Dave Jordan Wed, Mar 04, 2015
Some FMCG organisations are comfortable with the idea of using consultants while others avoid them like the plague. Having been on both sides of the fence with respect to supply chain consultancy services I can appreciate the pros and cons for each…

FMCG Shades of Greys: Parallel & Counterfeit Trade

Dave Jordan Wed, Feb 25, 2015
Probably sitting at number two in the most popular excuses offered when FMCG sales did not happen as planned is parallel or grey trade. Without doubt greys, “passing off” and counterfeits can have an impact on FMCG sales but I was surprised how they…

FMCG SKU Complexity E-book: Free Download

Dave Jordan Wed, Feb 18, 2015
The English dictionary lists the definition of complexity as “the state or quality of being intricate or complicated: an issue of great complexity”. Wikipedia defines complexity in great detail and starts with “In general usage, complexity tends to…

Free FMCG Route to Market Improvement E-book

Dave Jordan Wed, Feb 11, 2015
Do you need to improve the availability of your products in the Traditional Trade? Do you know the strengths and weaknesses of your distributor network? Do you know what really happens after your products leave the warehouse? Is your network managed…

FMCG: Free Sales & Operational Planning (S&OP) e-Book

Dave Jordan Wed, Feb 04, 2015
Whether your deployment of Sales & Operational Planning (S&OP) is as solid as fine old Cheddar or is more like Emmental after a rodent rampage, you will benefit from this free e-book. The Enchange S&OP e-book tells you what S&OP is, what S&OP does,…

FMCG Route to Market Distribution: Free Distributor Assessment Tool

Dave Jordan Wed, Jan 28, 2015
FMCG producers are often far too ready to blame their Distributors when sales do not go to plan and targets are not met. However, it is rarely all their fault particularly if producers are not clear on what is expected. To help Producers understand…

FMCG Retailers: IKAs need to get their own Supply Chain act together

Dave Jordan Wed, Jan 21, 2015
A sweeping generalisation I know, but generally Supply Chain Directors who serve International Key Account (IKA) customers are small in stature. This is not by way of genetics or natural selection; it is just the simple physical result of being…

FMCG Opportunity: Time to Spring Clean your Supply Chain

Dave Jordan Wed, Jan 14, 2015
Is the market getting any better, really? Many big name companies have announced indifferent Q4/Christmas results recently and all caution about the continuing "difficult market conditions”. Ok, so 2014 has been put to bed financially but many will…

FMCG Route To Market: Traditional Trade Distributor Signals

Dave Jordan Tue, Dec 16, 2014
We have invested in a new waste bin for the kitchen. Even with our strict regime of recycling as much waste as possible that small flip-up bin inside a cupboard just was not big enough. Yes, the lid dutifully popped up when the cupboard door was…

FMCG CEO Gift: Implement S&OP this Christmas – Slade style.

Dave Jordan Tue, Dec 09, 2014
Christmas is coming around quickly so who better than Noddy Holder and Slade to suggest you give a Sales & Operational Planning (S&OP) process to your business as a present. This Christmas song has been heard at Christmas every year since 1973! If…

RTM: An FMCG Distributor Is For Life: Not Just For Christmas

Dave Jordan Thu, Dec 04, 2014
Ok, so maybe not for life but FMCG Distributors will have a significant impact on your sales performance, probably your personal bonus and therefore your CEO career! How have you treated them this year? Were they the usual pain in the proverbial -…

(FMCG) Friendly Man Carrying Gifts & (RTM) Reindeer To Market

Dave Jordan Tue, Dec 02, 2014
Client: Santa Claus aka Father Christmas, Kris Kringle, St Nick Market: Most of the World Scope: Reindeer To Market (RTM) Distribution Deliverable: Evaluation of RTM against sector benchmarks Summary of Evaluation Click here to enlarge The project…

FMCG 3PLP Outsource Tendering in CEE - Top 7 Hazards

Dave Jordan Wed, Nov 26, 2014
This process can be straight forward but a little extra care and knowledge will ensure you achieve the best solution for your business. Just a quick reality check, do you really need to outsource? Before embarking on a complicated tender are you…

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