||Santa Claus aka Father Christmas, Kris Kringle, St Nick|
|Market:||Most of the World|
||Reindeer To Market (RTM) Distribution|
|Deliverable:||Evaluation of RTM against sector benchmarks|
The project delivered:
- A detailed evaluation of the Christmas RTM deployment highlighting strengths and weaknesses.
- A grading of each core element in terms of capability to deliver the presents in compariosn to benchmarks.
- A framework development plan for parents and Santa Claus.
- A clear business case for the continuation of Christmas.
We would like to thank Mr. Claus for allowing us the opportunity to evaluate this important Reindeer To Market network. The network is in very good condition and we wish him every success on the 25th December.
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