Implementing Third Degree Partnerships (3DPs) in Route to Market Guide
Jargon free, hands on advice to help you achieve your Route to Market goals on a smaller budget.
Understand how Fast Moving Consumer Goods (FMCG) companies could utilise Third Degree Partnerships (3DPs) to identify their Customers' key issues, costs or constraints and then, form partnerships with 3rd party Service Providers who can solve such issues for the Customers at a significantly reduced cost.
Developed by FMCG RtM experts
In addition to Step 17 of our RtM Excellence Methodology.