Route to Market & Supply Chain Blog

I have spent some considerable time visiting medical facilities both at home and in UK and in the latter case I was not impressed. The National Health Service is still the envy of the rest of the world and rightly so. When you consider the policies…

You have great brands and brand awareness, a fantastic internal supply chain, tight financial control, top class HR, a top-notch sales force, innovative marketing - surely a recipe for success in CEE? Surely this must be the case? Sadly, not always…

Picture the scene in many a brewing boardroom; a terse note has arrived from the suits at HQ telling the boss to urgently reduce costs as the year-end result is not going to look pretty. Why do all the board directors then look silently at their…

On a daily basis the amount of care we give to the human body is remarkably little. When you are feeling in good shape the best the body can hope for is a good wash, a brush of the teeth and a slap of moisturiser if you are a bit of a girly. What…