8 Steps to Drive FMCG Distributor Excellence

Our implementation guide will give you the tools necessary to enter a market, to train RtM teams and to improve the performance of your FMCG Distributors.

This guide will introduce you to our 8 steps Distributor Partner (DP) Development Programme.
You can use this approach:
- to prepare a Market Entry Strategy,
- to train FMCG Route to Market or Distributor Managers,
- to drive and improve the performance of individual distributors, and
- to design and implement your own company-wide approach to Distributor Partner (DP) development.

To be used in conjunction with the 20 Steps to Route to Market Excellence Methodology.

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